Reputation is nothing but a straight reflection of some one’s credibility. Whether its a company, individual, country or a
leader it’s everything which everyone is looking at from the start till end. In a business world this means a lot and thus spending billions of dollars to uplift & protect their brand image on both levels – Offline & Online.
For the first time in the history of communications, 1.7 billion people have the ability to access information and communicate with each other for free; that access equals power.
From simply expanding the reach of your organization to promoting their brand, services & products, Search & Social Technology is a vital medium, which if managed properly, can enhance company’s online reputation and latent potential like never before-simply with the push of a few clicks?
REMEMBER WHO IS PROTECTING YOU ONLINE? ALWAYS LISTEN WHAT PEOPLE ARE SAYING ABOUT YOU
So Where To Start From
Tactics To Build Online Reputation – Focus At
- SEO & Digital Asset Optimization
- Social Media Marketing
- Media Relations & Digital PR
Optimize Your Digital Assets
So a key take is to develop a listening Process.This must include multiple methods for listening to what people might be saying about you online. For a company promoting their reputation or brand, listening programs should include the use of multiple tools and alerts such as alerts.com, socialmention.com alerts, Google alerts and notify.