In the past, we see social media marketing an alternative to other “main stream” online marketing channels like company website and email marketing. However this is no longer the case as it is becoming more obvious that purchasing decisions are increasing influenced by interactions on social media platforms. If your company could fully utilized social media, you are digging yourself into a gold mine.
- In the past we see social media marketing an option to other “main stream” online marketing vertical like website and email marketing. But this is no more the case as it is becoming obvious that buying decisions are increasing influenced by interactions on social media platforms.
- The new term“Social Search” is one basically type of web search that takes into account the Social Graph of the person initiating the search query. Big players like Facebook, Google and Bing are announcing their own initiatives to strengthen their products/services with Social Search.
It is very likely we will see more online marketing strategies incorporating social search in the near future.
By 2014 The Social Networks Popularity & Participants – Social Media A Must Sales Tool For Businesses
Increasing Our Willingness & Ability To Share